Steelwedge Software

Steelwedge Software


What is leadership, anyway?

Posted: 26 Sep 2012 06:00 AM PDT

The verdict is finally in. After two years in the making, Gartner recently published its Marketscope report for S&OP.  And, Steelwedge was once again positioned as a leader in this market landscape summary report. While the industry recognition is gratifying, we think leadership is about continuing to think ahead of the market:  to set the bar, and to deliver on solutions that help pave the way.  At Steelwedge, we believe in the importance and potential of technology-enabled process design to power Integrated Business Planning.  And we believe in simplicity and speed in delivering those solutions– most readily realized through the cloud. Business Context Dramatic changes in the economy and global operations have changed how planning operates in organizations. A well-organized Supply Chain process can enhance sales, operations, finance and other functional areas of an organization. Incorporating collaborative inputs from customers and suppliers into the planning process is instrumental in today’s highly outsourced supply chains. This is the reason why many organizations are increasingly focused on advancing the leverage they get from their planning processes to enable cross-functional and multi-enterprise visibility. Leading the Way to IBP At Steelwedge, we're helping to lead the journey to the most agile, collaborative form of planning.… Read the rest

bug I.T. s - Technology News and Updates

bug I.T. s - Technology News and Updates


SEO Toronto Specializes in Edge SEO

Posted: 20 Sep 2012 08:54 PM PDT

Are you trying to build a video site and then upload your very own version of Oppa Gangnam Style of Psy? And hoping to get a superb feedback from online viewers? Or how about launching an Entertainment site with news and updates about American Idol – their latest Judges and who are in queue as finalists and of course, thinking to get a great number of visitors too? Well, building and putting up sites are not enough in getting revenue or maybe at least receive a dozen of viewers. You need SEO Toronto to help maximize your effort and of course, gain an international audience for your blogs or commercial sites.



Unlike any other SEO Tools or services, SEO Toronto helps in motivating and optimizing the potential of your website thus, they give a free consultation. If in tradition, in order to boost up your site, you need to hire a designer, article writer, programmer or even videographer or photographer and SEO Expert, in SEO Toronto a package is offered in a guaranteed price and most importantly, you as the website owner will feel at ease with no hassle in mind. All you need to think and expect is the craziness of your site traffic as it will surely goes up.

SEO Toronto is an expert and definitely specializes in leading edge SEO. You need not to go for your customers to visit your site instead your target online consumers will voluntarily type in your site in the address URL for your site is already famous and is available in every search engine result pages. SEO Toronto is not as lousy as other SEO services offered online. They use healthy and intelligent decision making and strategies in how to get all these advantages and great outcome be done. Let SEO Tool starts driving traffic into your site now!


Facebook for BlackBerry Smartphones v3.2 Released

Posted: 20 Sep 2012 08:35 PM PDT

Good news to BlackBerry Users and Social Media Site lovers most especially, Facebook. Facebook for BlackBerry has been upgraded to version 3.2

Navigation Grid

Facebook for BlackBerry Smartphones v3.2 is now available in BlackBerry App World. The latest updates to Facebook for BlackBerry makes it easier to connect with friends, plan events, celebrate birthdays and share your news while on the go.

Here are the new Facebook for BlackBerry version 3.2 features:



Enhanced Birthday Feature: Customize how your BlackBerry smartphone will integrate birthdays into your calendar. Receive a friendly daily reminder, with the ability to directly write on a friend's wall to wish them Happy Birthday.


Improved Event Management: View Facebook event information and RSVP to events, as well as post comments to an event wall, view profiles of invited guests and receive event notifications.

Updated Navigation Grid: Quickly and easily access key features such as your News Feed and Profile with updated icons. The Profile icon is now your current profile picture for a personalized touch.

Below are some helpful links for more information:
-          Inside BlackBerry Blog – http://blogs.blackberry.com/2012/09/facebook-for-blackberry-upgrade/
-          BlackBerry App World – https://appworld.blackberry.com/webstore/content/680/

Steelwedge Software

Steelwedge Software


Guest Perspective: Peter Bolstorff Answers Your Questions

Posted: 13 Sep 2012 06:00 AM PDT

A recent Agility Series webinar with Supply Chain author, Peter Bolstorff on the 7 Principles of Highly Effective Planning drove more questions than there was time to answer. The highly attended, interactive webinar highlighted that successful supply chain planning is not just a function of "doing more" leading practices. The best supply chain planning organizations have picked appropriate leading practices as dictated by the markets they serve – integrating those practices with their chosen technology platform to achieve competitive advantage. Actionable research from Peter’s project experience suggests that, in addition to S&OP, the best supply chain planning organizations have adopted seven principles: Systematic management of "master data" Synchronized S&OP, tactical planning, and execution processes and horizons Mature collaborative processes for  key customers and suppliers alike – reconciling forecast, orders, and yearly volume Data-oriented understanding of the inputs to the forecast Intense focus on "point-of-sale" or "sell through" data (versus sales orders and "sell in") Disciplined product lifecycle management process A continuous improvement approach to understanding consumer or user behavior. Following are a few  follow-up questions from the webinar with perspective our webiner host and this week’s guest blogger, Peter Bolstorff: 1)      What is the net impact of forecast error that drives the importance of accuracy?  In one of my recent projects, the business improved its forecast error (MAPE) measured at a 90 day offset from 49% to 19% over nine months.  Service improved seven points from 92% to 99%, excess inventory decreased by 25%, factory costs decreased by 10%, lead-time decreased by 15%, revenue grew by 10%, and cuts to retailer orders virtually went to zero.… Read the rest

bug I.T. s - Technology News and Updates

bug I.T. s - Technology News and Updates


iPhone 5 Supports 4G LTE?

Posted: 09 Sep 2012 05:31 AM PDT

On September 12 at 10 a.m. PT (1 p.m. ET), Apple will reveal its latest mobile installed to the market, the iPhone 5. What made this gadget more interesting is that it rumored to work on the fastest cellular network in the world, the 4G LTE! This includes the United States, Europe and some countries in the Asia but most likely it won't work with all carriers' LTE networks in every country.

Ciccarese design for iPhone 5

LTE or Long Term Evolution is the next generation wireless broadband technology which was released in Scandinavia since 2009. This technology as Apple called it, the fastest Cellular Network so far - thus download, streaming and browsing are of the next level of speeds.

Now, what do you think of this report? Is iPhone 5 try to copy Samsung Galaxy Note and the Galaxy S III as Samsung had already started this LTE capabale mobiles?


FIRST: Globe Offers Nano-Sims in Globe Stores

Posted: 09 Sep 2012 05:02 AM PDT

Globe Telecom pioneers Nano-SIMs distribution in the Philippines and it is available this month. But what are Nano-SIMS? Nano-SIMs are new generation subscriber identity module (SIM) cards for the latest generation of smartphones and handsets running on the most modern mobile network technologies. Globe has ordered as much as 5x more Nano-SIMs than its regular SIM stocks, anticipating high customer demand when smartphones running on Nano-SIMs are offered in the market.


According to the European Telecommunications Standards Institute (ETSI), the new Nano-SIM cards will be 40% smaller than the Micro-SIM, the smallest SIM card design to date, and will measure 12.3 millimeters wide, 8.8 millimeters high, and 0.67 millimeters thick.

"The Nano-SIM cards are packaged and distributed in a way that is backward- compatible with existing SIM cards. The new design will offer the same functionality as all current SIM cards," added ETSI. "When Nano-SIM cards enter production, their size will free up room inside mobile phones for additional memory and larger batteries, helping phone vendors create thinner devices", revealed Giesecke & Devrient, a global pioneering innovator that provides end-to-end solutions for identification systems and mobile security applications.

"Once again, Globe pioneers in bringing the latest technologies to Filipino mobile phone users as we offer the revolutionary Nano-SIMs in our Globe Stores with the availability of newer smartphone models using this type of SIM very soon. With the Nano-SIM and its stunning features and specifications, our smartphone experience will definitely be taken to another level," said Martha Sazon, Head of Globe Postpaid.

The ETSI produces globally-applicable standards for Information and Communications Technologies (ICT), including fixed, mobile, radio, converged, broadcast and internet technologies

Witty Sparks

Witty Sparks


L’Oréal presents the INOA Colour Capture App for your Smartphone!

Posted: 07 Sep 2012 11:17 AM PDT

L'Oréal Professionnel has always delivered the best products and people have always been very happy with this product ever since its launch. Keeping this in mind this reputed company has taken an initiative to develop a smartphone app which is called INOA Colour Capture.

INOA Colour Capture App Features Cool Way to Win Prizes

INOA Colour Capture App Features Cool Way to Win Prizes

The uniqueness of this app is that it calls for people to capture virtual color bubbles in the participating salons. This has been launched all over UK and Ireland. If you succeed in capturing these virtual color bubbles you could be lucky enough to win an INOA hair color service or INOA color care salons in participating salons across the nation! Isn't it a wow offer? Now let us find out how to capture these color bubbles on our smartphones. L'O'real allows us to do so in three different ways. Consumers can capture the color bubbles either through Street View, Map View or List View. And INOA Colour Capture is released on September 6th, thousands of these bubbles was released across the UK and Ireland.

These virtual colour bubbles represent two different types of prizes:

  • Over 15,000 INOA complimentary colour services available in salons Nationwide
  • Over 90,000 INOA colour care sample packs (one shampoo, one masque & one conditioner)

INOA Colour Capture:

To know more or to locate the local salons you could either call on 0800 072 6699 or visit Lorealprofessionnel.co.uk. Now the reason why L'Oréal Professionnel has grown to such popularity is because its ammonia free hair colour gives us a hair colouring experience like never before. INOA being odorless provides optimized scalp comfort and recognizes your hair’s level of lipids and important amino acids. When you are getting the best right here why should you go elsewhere? If you still want to know why i’ll say “because your worth it!”

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How is your brand doing in the world market? Ask WhichSocial.com

Posted: 07 Sep 2012 09:47 AM PDT

In this competitive world you are either the best or you are nothing at all. In such a situation it is important for you to know your exact position in the race. If we talk of brands it becomes very important for them to know not only their own position but also of those competing with them.

WhichSocial.com Launches With New Pinterest Analytics Tool

WhichSocial.com Launches With New Pinterest Analytics Tool

Keeping this in mind Manchester based technology company has come up with a social media called WhichSocial.com, which allows retailers to see the popularity of their brand as well as you can get stats on how that brand is doing compared to others. This tells them whether their marketing strategies are good enough or need modification.

As you all aware that most of the brands are doing good in Pinterest.com, which is a best social space for brands. WhichSocial.com is specially for Pinterest which will enable fashion brands to track sales through Pinterest, identify key influencers and evaluate marketing campaigns on this rapidly-emerging social media channel. Retail brands can also monitor and follow the popularity of their competitors' products.

Brands can monitor their success so closely that they can follow the customer from the time he pins the product to the time he buys it. Now that's something we never had before and it definitely needs appreciation. The software has been aptly named looking at the unique service it gives to its users. This social media launched just this year has a gone a long way in a short period of time. On this occasion let us take a look at what the Managing Director Avin Wong has to say

"The growth in the popularity of Pinterest has come as quite a surprise to retailers, many of which haven't quite figured out how best to use the platform or integrate it into their overall sales and marketing strategy.

We wanted to create an analysis tool that was simple for retailers to use but produced a level of insightful data that has previously been unseen in a social media monitoring tool. This unique set of information can easily be incorporated into marketing analysis and be used for future campaign planning as well."

You may want to know why WhichSocial.com when we have so many social networking sites out there. A report from SteelHouse claims that the users of this Pinterest social media are 79% more likely to buy products than otherwise. The popularity of a brand or a product is decided on the basis of the number of pins, re pins, likes and comments. This means the more pins, likes or comments a product gets the more popular it is with consumers. While this remains so people searching for a product can see only the last 300 pins to that product. I think Avin Wong has created an interesting way of competing in the world market. What say?

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Witty Sparks

Witty Sparks


Fashions Night Out New York City and India

Posted: 05 Sep 2012 11:36 AM PDT

Fashions Night out is here!. In it’s fourth installment the event is definitely the most important fashion party to be a part of. Last year more than eighteen countries, including India participated in this world wide bonanza. And FNO 2012 is promising to be even bigger and better than before!

Calvin Klein and Vogues Fashion's Night Out Tote Bag

Calvin Klein and Vogues Fashion’s Night Out Tote Bag

The FNO is not just a party, it is a global initiative sponsored by Vogue and the CFDA, to find support for designers during the falling economy. The money in the fashion industry needs circulation just like any other business, and the FNO enables the fashion lovers from every corner of world to engage in shopping, and supporting their designers, all while being a part of a party. Without a doubt it has been a success and continues to be.

Now that the fashion volcano is just about to erupt, lets take a look at designers and their respective promotions for the fantastic fashion night in NY city on the 6th of September.

Famous celebrity hairstylist Frédéric Fekkai is hosting a unique beauty soiree, there will be two packages available exclusively on FNO and one includes a caviar manicure! Must halt glamor experience at Henri Bendel for beauty lovers.

Frederic Fekkai Caviar Manicure!

Frederic Fekkai Caviar Manicure!

World renowned photographer Arthur Elgort will be hosting a photo shoot at Dior, the brilliant artist will be taking portraits of the clients who will be visiting the boutique at 21 East Fifty-seventh Street.

Dior Boutique Promo for Fashion's Night Out

Dior Boutique Promo for Fashion’s Night Out

The official FNO 2012 music video performed by Darren Criss is a twist on Madonna song Dress you up. The video features designers, celebrities talking in between the song, all excited for the fashion bonanza video.

Fashion’s Night Out 2012 – Dress You Up by Darren Criss [HQ]:

Over at India the glamorous night scheduled on 7th Sept is being looked forward to by designers, bloggers, celebrities and well everyone who loves the idea of fashion indulgence.

When asked about their inspiration for the tee the designers shared "We were inspired by the dying art of Kathakali dance and wanted to present it with a powerful visual that we strongly believe represents the women of today." Regarding the FNO the design duo stated "We feel like it's an exciting new way of reaching out to real people."

T-shirt Designs by Shantanu and Nikhil and also by Rohit Bal

T-shirt Designs by Shantanu and Nikhil and also by Rohit Bal

India's prided designer Rohit Bal is excited to be a part of the event and said ;"I love the spirit of participation [at FNO]. It's great to check out emerging talent and its one night that we all come together to celebrate the fashion industry." He's designed a T-shirt for the night too, about which he added "Simplicity was key. I wanted the design to be clean, easy and, of course, carry a strong element of my sensibility. I think a T-shirt like this should be something that works for anyone."

Some of the Indian designers participating in the event to be held at DLF Emporio, in the countries capital Delhi are; Ashsih N Soni, Abraham and Thakore, Abhishek Gupta, AM:PM by Ankur & Priyanka Modi, Monisha Jaising, etc. And western designers include, Judith Leiber, Roberto Cavalli, Tom Ford, Dior, DKNY, etc.

Well, wherever you are in the world, if you belief you belong in the world of fashion, and influence it. Get your look on and head to the nearest FNO, and flaunt all your style like no ones business!

Hope you love to read these too

Witty Sparks

Witty Sparks


Designer in Focus: Christian V Siriano

Posted: 04 Sep 2012 12:49 PM PDT

Project Runway Season four winner, Christian Siriano is a designer with an opinion. And he will flaunt all his fierceness without any hesitation. Since, his win being the youngest at the project runway wall of fame; Siriano has launched himself into the fashion world with grace, style and edgy clothing.

Christian V. Siriano - Fashion Designer

Christian V. Siriano – Fashion Designer

Siriano is knows for designing sharp tailored pieces, and flowy feminine gowns. His girl is one who's not afraid of her personality and will live each day looking forward to new opportunities. She’s got an edgy, sophisticated style, with femininity unhidden. He expressed his love for design by stating:

“It was something I was more interested in myself. When I went to see my sister dance at ballet, I was really into costumes and the arts, and my family was also supportive of whatever me and my sister wanted to do. I would say I pushed myself the most to be into design.”

With the Mercedes Benz fashion week on its count down, the Siriano staff is in a frenzy with preparations. On September 6th The fierce designer will show his Spring/Summer 2013 collection at the New York Fashion Week. Siriano is now keeping his fans updated with his every fashion move and uploaded a video of his first model castings for the season.

Christian Siriano Spring/Summer 2013 Model Casting:

Christian Siriano has been showcasing his collections on the runways of New York since the debut opportunity he got on the show. He’s made heads turn and buyers happy. And now knows the business inside out, in his documentary show Christian Siriano: Having a moment, he talks about the struggles one has to face in order to make it to the top. It’s a must watch for all inspiring designers. Only through professionals like him can we get the truth behind the glitz and the glamor, that fills the cut-throat industry of fashion.

Fashions Night Out is the most sought after event during the fashion week. It’s a fashion lovers bonanza in its third year, and the most important time of the year for designers. People come out and spend the whole night, meeting their favorite designers, getting their autographs, shopping, partying and supporting fashion. It’s a once in a year event sponsored by Vogue and the CFDA (Council of Fashion Designers in America).

This September during the FNO, Siriano is hosting a party at his first concept store in the city. His store is as eclectic and fashion forward as he is, with his boyfriend Brad Walsh by his side, and a great team Sirianos debut store is already a hit.

Christian Siriano’s new store on Elizabeth Street, NYC:

He’s shared the invite via Twitter and Facebook for all fans to attend the party (Scroll down for official links of Christian Siriano).

Christian Siriano - Fashion's Night Out Invitation - Thursday September 6, 2012 - at 252 Elizabeth Street NYC

Christian Siriano – Fashion’s Night Out Invitation – Thursday September 6, 2012 – at 252 Elizabeth Street NYC

His personality is one of his major assets, for a great designer to make it big, not only do the technical skills matter but communication is key. If you have a personality that’s charming and a personal style that isn’t intimidating, people will gravitate to your label and designs. It’s the recipe to a great career in the competitive world of fashion.

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Give the power of Dune HD Media Player to your TV!

Posted: 04 Sep 2012 10:09 AM PDT

Hello all! It’s time for some techie news of the day. If you are bored of your ordinary TV that gives you just about an average picture quality I can tell you how to make it magical. To add a touch of magic to your regular, boring TV all you have to do is buy a Dune High-Definition Media Player. What is so magical about it? What is the Dune HD Media Player going to do to your TV? Let’s find out right away!

DUNE HD Media Player for your Television!

DUNE HD World’s Smallest Media Player for your Television!

The Dune HD Media Player will simply turn your TV into a smart TV. This amazing device comes in a compact stick format and easily slides into HDMI socket enabling you to watch movies, TV, use the internet with Wifi and a number of other functions. I would say it’s an outstanding all in one device which once bought serves all purposes.

Now let’s dig deeper and get to know the Dune HD Media Player a little more. Since it comes with all the features of a regular Dune Media Player available in the market it just gives you a better advantage over the others. What can be better than a superior quality full 1080p HD video and audio? Its small size and easy usability has made it more desirable than anything else. Its micro SD slot and a USB port allow it to gel with any local content. Its small size also gives us an advantage of space management. You will see that it is a least space occupying device in the room and does not need extra boxes to support it. Isn’t it something you always wanted? The good news is the Dune HD Media Player can also be used by those who do not have HDMI slots in their TVs. Instead it comes with a special adapter to serve the same purpose.

The Dune HD Connect and Connect 3D are being presented and demonstrated at the IFA Show in Berlin (31 August to 5 September). As part of activities at IFA, Dune HD will showcase an extensive range of new products, which feature faster performance and full 3D support to deliver the richest user experience. These include:

  • Dune HD TV-102 and TV-103D – replacing the award-winning Dune HD TV-101, these compact sized hybrid universal media players have an updated chipset, and, in the case of the TV-103D, full 3D support
  • Dune HD TV-202 and TV-203D – a fully featured hybrid universal media player, including two USB ports and an SD card for easy access to content, along with 3D capabilities in the 203D
  • Dune HD TV-402 and TV-403D – a high performance hybrid universal media player box with twin tuners, hard drive bay and now 3D support in the TV-403D
  • Dune HD Max 3D – a new 3D version of Dune HD's top of the range Max universal media player, which includes a built-in Blu-ray player to access the widest possible range of file formats

You might want to ask why Dune HD Media Player and not anything else. I have a very convincing answer to this question of yours. If you review the history of this company you will see that it has managed to get to a leading position in media players and set top boxes. The price of this wonderful device is yet to be announced. Take a look at what the CEO of Dune HD – Konstantin Dyshlevoy had to say on this special occasion.

“The new Dune HD Connect and Connect 3D are the perfect solution for consumers that want to turn their existing screens into Smart TVs, making it simple for them to enjoy the widest range of content in their living rooms.” – Konstantin Dyshlevoy

He added As the world’s smallest Full HD media players, the Dune HD Connect range shows the innovation that goes into all of our products, which can be seen in our newly extended line-up of media players that add 3D support and faster performance. Is it not convincing enough for you to go out there and buy it? Be quick! I'm waiting for an answer.

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Witty Sparks

Witty Sparks


Seal opens up about Heidi Klum cheating

Posted: 03 Sep 2012 08:58 AM PDT

The most shocking celebrity divorce of the year so far has been of, model Heidi Klum and musician Seal. The two had been married for almost seven years and have four kids together. They’ve been the cute couple with kids and an endless amount of love for each other. However, there struck trouble in their paradise and they separated this January.

Heidi Klum with body guard Martin Kristen who may have destroyed  her 7 year marriage. Heidi and Seal when in their married paradise.

Heidi Klum with body guard Martin Kristen who may have destroyed her 7 year marriage. Heidi and Seal when in their married paradise.

Klum filed for Divorce the following April. This relationship has been the favorite fantasy for many all over the world. The couple used to renew their vows every year, and throw on a party.

What’s been even more surprising are the comments made by Seal about the Project Runway host recently; suggesting that his ex-wife cheated on him with her bodyguard of four years. He told TMZ “I didn’t expect any better from Martin Kristen (the body guard)… but I would’ve thought Heidi would of shown a bit more class… before deciding to fornicate with the help, as it were,”

Klums representative denies the allegations and told E News “It is sad that Seal has to resort to false accusations.” However Top model Klum has been spotted getting cozy with the bodyguard. Statements and situations like these are known only to the ones involved, while the fans, followers, and media all keep playing the guessing game.

Heidi Klum and bodyguard Martin Kristen hanging out like family!

Heidi Klum and bodyguard Martin Kristen hanging out like family!

Since the split Klum has been a little negative about love and all things sensitive. The 39 year old was quoted saying in a German newspaper “I don’t know if I’ll get married again,” she went on to add “Although I really enjoyed being married. I’m a dreamer. I loved our annual fairy-tale weddings that were our big family parties. But sadly, it somehow didn’t work out.” Too bad one doesn't have any relationship role models in this fickle world.

Seal — I Wish Heidi Wouldn’t ‘Fornicate with the Help’:

In May the mother of four commented on her divorce saying “I feel good. I’m not complaining.” Well, from what’s being conveyed by Seal there is really nothing to complain when you’re already harnessing a new relationship within your marriage. The former Victoria’s secrets model posted pictures of herself in a bikini via twitter after the split. Giving hints of her moving on, and enjoying life without her ex.

Marriage has become more or less a joke. Especially in the land of stardom, one would expect couples with children to at-least stay together for the kids and make it work. But battling it out in the courtrooms for custody, and struggling to provide the best childhood seems to be the only comfortable option for the countless celebrities that get divorced. No matter how true or untrue the reason be behind their split may be, they did have a loyal following of believers of love and all things sacred.

Hope you love to read these too

Witty Sparks

Witty Sparks


Sridevi’s come back film English Vinglish has created waves in the industry!

Posted: 02 Sep 2012 11:36 AM PDT

English Vinglish which has already created waves in the entertainment world has moved another step ahead in public appreciation with the release of its song “It’s All About English Vinglish”. This film marks the second innings of the veteran actress Sridevi in the hindi film industry after a long gap of 15 years.

It's All About English Vinglish

It's All About English Vinglish

Fans just get happier each time with a new glimpse of the film. Directed by debutant Gauri Shinde the film traces the journey of Shahi who fights all odds to learn English and be part of the modern world. The film is shot entirely in the beautiful New York City and this song gives us a peak into Shahi’s routine as she struggles her way out.

English Vinglish – Theatrical Trailer (Exclusive):

The film is all set for a release on the 15th of October this year and it targets hindi, telugu and tamil audience at once. English Vinglish also has the privilege of having a world premier at the Toronto International Film Festival. So people, how would you judge the film? Did you listen to “It’s All About English Vinglish” yet? Do let me know and remember that someone’s desperately waiting for your response!

Sridevi launches Tamil trailer of ‘English Vinglish’:

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Witty Sparks

Witty Sparks


Ram Gopal Varma gears up to scare people with Bhoot Returns!

Posted: 01 Sep 2012 02:02 PM PDT

It's an era of remakes and sequels, so how could director Ram Gopal Varma be left behind? RGV as he's popularly called in the industry is all set to scare us with a sequel to his film Bhoot released way back in the year 2003. Much like all other sequels of the present day, RGV too calls his sequel Bhoot Returns. This time the popular director has decided to use the digital platform to help his film reach the audience.

Ram Gopal Varma goes digital with Bhoot Returns

Ram Gopal Varma goes digital with Bhoot Returns

This he did by presenting us with a few videos captured on a CCTV showing us some paranormal events. These videos as RGV expected got people gossiping about Bhoot Returns even before the film could release. Another interesting factor about these videos is that they were released at 06.06.06 pm. Ask the director why this time in specific and he says it's just an innovative and a strategic way of promotion.

None of the actors in Bhoot have been retained to play lead roles in its sequel. Instead Bhoot Returns will see six year old Alayna playing the protagonist while actress Manisha Koirala has been roped in to play her mother. Now we have to see if Bhoot Returns brings success to the director or leaves him disappointed like his recent releases. All the best RGV!

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