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Creative and Interesting Advertisement Campaigns Promoting Weight Loss.

Posted: 25 Sep 2009 02:40 AM PDT

If you have a family member or a friend who is overweight, ask him/her what makes them choose a weight loss program? It's the advertisement campaigns that suggests weight loss; helps one keep fit and have an attractive and beautiful body. Here we have a few interesting and creative weight loss promotion advertisements that we are sure will make one think of their weight.

Sport Batel Gym - Elevator This advertisement campaign was created keeping businessmen and women in view; stickers were placed in elevators of commercial buildings which made the floor panel work like a weighing scale, with the floor numbers now converted into the kilograms going up and down. Apart from the weight unit (kg), the sticker had a message about the benefits of working out.

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MyBody Gym: 'It's time to join MyBody Gym'. This one is really cute; the baby elephant is following the overweight lady instead of his/her elephant mom.

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Fitness First - Bus Stop: Another beautiful and creative concept; this campaign was created by N=5 for Fitness First. A bus stop bench was converted into a scale that will display the weight of people sitting on it, or reminding overweight people its time to join the gym.

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Weight Watchers - Long Bus: 'Watch yourself change.'

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Fitness Company - Elevator:

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Special K - Weight Stretch: Another beautiful concept; stretch posters were attached to the back of weight machines; when the lines of the weights were stretched the woman in the poster slimmed up.

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Weight Watchers - Bus:

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Weight Watchers - Entrance/Exit doors: An interesting concept which speaks aloud about self with the logo of Weight Watchers in between the doors are labeled entrance and exit.

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AnnaNas Beauty and Slim Centre: 'This kilo has been lost thanks to our weight loss program. Even you can lose weight at AnnaNas'.

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No diet, No …..: In this advertisement campaign, beautiful wedding cakes were prominently displayed at popular cake shops. And the groom figurine atop the cake was overweight and the bride was missing. It was to drive home the message that a fit body increases one's attraction quotient. Or that reminding overweight people that they're unattractive & will never marry.